Oblique
Interior Design & Branding

Interior design and branding for mens’ fashion store Oblique Men. A contemporary interior with a sophisticated and crafted edge. The design merges two formerly separate spaces.

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The store is defined by an oblique line that unifies the space and sets the angle for floors, furniture and display elements. This line brings a contemporary, edgy tone to a classic base, reinforced by modern materials like Himacs and terrazzo, and a punch of near-neon green. Projected graphics extend the line across walls and doors, adding a bold visual layer. Designed as a stage for 58 brands, the space blends classic and urban through material contrast, guiding visitors through a curated experience.

Display

Shoes are angled to match the wearer’s point of view.